In association with Coca-Cola
How do you get kids to recycle more plastic?
When they’re young it’s easier to be creative around recycling – you can decorate recycling boxes together, create star charts and set up rewards. You can even make a trip to the recycling centre fun for primary school aged children if you go about it in the right way and have chocolate buttons for the way home.
Teenagers are generally not so easily engaged. When we moved into our new house last summer I actually bought some stickers in the shape of flowers and leaves, plus a house number sticker, thinking Belle would want to use them to decorate the outside bins. Bless me and my determination to cling to the past.
Needless to say that our outside bins remain undecorated.
Over the next six months we’re taking part in Coke’s Family Plastic Challenge, a new initiative to support the wider sustainability strategy they introduced last year. (You can find out more about the team of bloggers that I’m part of here.)
Currently only 58% of plastic bottles in the UK are recycled*, and this is a problem for Coke. It means that there isn’t enough recycled plastic – known as rPET – in the system, which in turn means it’s harder to make bottles containing high levels of recycled plastic.
I think a lot of us (me included) don’t really think about the lifecycle of a plastic bottle. We see it as a disposable item, and even if we do recycle we probably don’t think about what happens to it next. (I just imagine recycled plastic getting made into those pens that were popular when I was young that said ‘I was made from a plastic bottle!’) Plastic bottles are not single use though – when you recycle a plastic bottle it can reused again and again to make more plastic bottles.
It’s not just about the novelty pens guys! View Post