Last week, my talented colleague Bee and I paid a visit to the Argos Christmas gift show.
Well, well, well. What can we say? We were NOT impressed.
Now I totally accept that there may be some inherent differences between boys and girls, with girls often being inclined to enjoy more traditionally ‘girly’ toys, and vice versa. I also know though that there are plenty of girls who like playing with robots, cars, dinosaurs, and other things that aren’t bright pink, so why on earth did Argos feel the need to shove such horrible gender stereotypes down our throats?
See here, we have toys for girls:
And here, the toys that boys are allowed to play with:
It got worse.
On one side of the room, you had a hairdresser, offering women the chance to get their hair curled with the latest appliances, and opposite, you had this, because we all know that only men can play musical instruments:
Women obviously are too busy getting their nails done and arranging their daughters’ toys into different shades of pink.
Come on Argos. We’re in the 21st century now. Pull yourself together.