I like gin as much as the next self-employed mother of two. It’s ace. Some ice, a good splash of decent tonic water. Boom. Job done. Some gins might taste a little nicer than others; personally I find it hard to tell the difference unless it’s Asda basics or something like that. Gin is gin. 

I was having a browse through a Christmas gift guide in a newspaper at the weekend though, and saw at advert for Silent Pool gin. I’ve never had it before and I’m sure it’s very delicious, so apologies to Silent Pool as this is nothing personal.

BUT.

There was something on the bottle that really wound me up. This gin is not just any old gin you see, this gin is ‘intricately realised’ and distilled from grain ‘precisely crafted’ in England.

Ooooh!

Jesus Christ.

Intricately realised?? What does that mean? It was complicated to make?! You took a bit of care over your ingredients? Good! I didn’t expect gin would be easy to knock together, or we’d all be making our own wouldn’t we?!

It seems there is a trend that has developed over the last year or two for all of the best things to be hand crafted, by authentic, artisan makers, who live just to make the very best whatever it is that they can possibly make. At the weekends they retreat to the woods to carve spoons and nibble their hand crafted, organic quinoa biscuits because they are just so bloody precious they can’t just eat a Jaffa cake and watch TV like a normal person. View Post